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Visitor lands on a brand site. Device, IP, referrer and acquisition params captured at the edge.
Centeo finds loan applicants and matches them with the right bank or broker. We get paid per outcome. Live across the Nordics and DACH with headquarters in Aarhus.
We work directly with banks, and with brokers where multiple banks bid on a single application. Both kinds of partners use us for the same reason: they want loan applicants that actually convert.
We find the users — through paid channels, organic, and our network of partner sites. Then AI and statistics match each applicant with the partner most likely to fund them, based on amount, geography, time of day, and how each partner has converted before.
Partners pay us per outcome — a qualified lead (CPL), an accepted application (CPA), or a funded loan (CPS). Each partner picks the model that fits their economics.
Today we are live across the Nordics and DACH with an extensive partner network. Headquartered in Aarhus, growing across Europe.
Every applicant is scored against every active partner. The route is decided by funded-loan probability — not by who bids the most for the click.
Five stages between an applicant landing on a brand site and a webhook arriving at a partner. Each stage logs its decision, every consent stored before data leaves the form.
Visitor lands on a brand site. Device, IP, referrer and acquisition params captured at the edge.
Explicit, layered, language-attributed. Logged before any field leaves the form.
Phone, email, birthday and address checked at submit. Junk stops here.
Scored against every active partner. Routed to the one most likely to fund this applicant.
Sent to the partner via direct API integration or a signed tracking link. Each handoff logged, status stored, queryable.
Every consent can be documented. If we cannot prove it, we did not capture it. No shortcuts, no exceptions, no exemptions.
We measure funded loans, not clicks or submissions. If a bank does not fund what we send, we did not do our job.
Matching loan applicants to partners is critical infrastructure. We optimize for predictability, not novelty.
Partners see source-level conversion and outcome-level payouts. No black boxes, no aggregated dashboards that hide where the leads came from.
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We respond to every inquiry within one business day.